Attendee Demographics

It’s not a conference. It’s a connection point.

NRF Nexus represents a unique gathering of 300 decision-makers from leading retail organizations across marketing, technology and digital.

Connecting you to the right people in a space designed to optimize relationship-building is our goal. Join senior retail leaders charged with advancing innovation across their organizations at NRF Nexus.

Nexus

Past-Attendee Demographics

NRFtech and NRF NXT will blend together and expand to include new topics and audiences, forming the new NRF Nexus event.

NRFtech 2019: Job Level
C-Suite / President / Senior Level
 
37%
VP
 
18%
Manager / Director
 
35%
Other
 
10%
NRF NXT 2019: Job Level
C-Suite / SVP / EVP
 
20%
Vice President / Director
 
40%
Manager
 
40%
NRFtech 2019: Job Function
IT / Information Systems / MIS
 
53%
Technology
 
22%
Ecommerce / Digital
 
7%
Business Development
 
6%
Strategic Planning
 
5%
Marketing
 
3%
Other
 
4%
NRF NXT 2019: Job Function
Marketing
 
45%
UX / CX
 
20%
Ecommerce
 
10%
Data / Analytics
 
10%
Business Development
 
6%
IT / Information Systems
 
5%

NEXUS 2022 - Retail Attendee Demographics

Job - Mix of Retail Functional Areas
94% of Attendees Play a Role in Purchasing Decisions
Purchasing Revenue - 69% of Attendees Plan to Spend over $100k on New Tech
Levels - Mix of Retail Professional Levels

Estimated Retail Attendee Demographics

NRF NEXUS - Estimated Mix of Retail Professional Levels
 NRF NEXUS - Estimated Mix of Retail Functional Area

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