Kevin Ertell has over 30 years of experience strategically maximizing revenue and profitability through omnichannel transformations and groundbreaking leadership. Most recently at Nike, Kevin oversaw billions in store operations and innovations as Vice President of Global Retail Operations. During his tenure, he pioneered revolutionary labor models, cutting-edge training programs, and industry-leading sustainability initiatives. He also served as the Digital GM for Nike Running and led the Global Digital Operations at Nike. Prior to Nike, Kevin tripled e-commerce revenue and delivered record profits as SVP of Digital at Sur La Table. He was also a key executive at Borders Group, where he innovated their industry-leading loyalty program and cross-channel strategy. Earlier in his career, Kevin built the first TowerRecords.com at the genesis of the e-commerce era. Kevin's experience extends to the solution provider side of retail, having served as VP of Retail Strategies at ForeSee Results. In this role, he collaborated with product teams to tailor their capabilities for retailers, aligned with Marketing and Sales to hone their messaging, and partnered with over 100 retailers to optimize their use of ForeSee's offerings. Widely considered a retail innovator, Kevin has served as Chairman of the National Retail Federation’s Digital Arm, Shop.org, and is frequently sought after as a featured speaker at leading industry events. With expertise in digital acceleration, omnichannel optimization, and profit-centric transformations, Kevin helps retailers reimagine their business models for the future of commerce.
Tuesday Jul 15
9:00am - 9:30am
In today’s rapidly evolving retail landscape, traditional tech stacks are no longer enough to keep pace with shifting consumer expectations and the demand for agility. This session explores how forward-thinking retailers are reimagining their technology ecosystems — flipping the traditional stack upside down to prioritize data, flexibility, and speed. By moving from rigid, siloed systems to composable architectures powered by real-time data and intelligent automation, brands can unlock new levels of personalization, operational efficiency, and innovation. Learn how leading retailers are restructuring their platforms to adapt faster, optimize experiences across every channel, and turn data into a competitive advantage. Walk away with strategies to future-proof your tech investments and build a foundation for continuous innovation and growth.
Tuesday Jul 15
10:30am - 11:45am
Explore how AI and machine learning are revolutionizing consumer engagement by delivering hyper-personalized experiences, predictive interactions, and enhanced customer satisfaction across retail channels.
Tuesday Jul 15
10:30am - 11:45am
Our Expert-Led Think Tanks resonate with attendees because of the open and honest dialogue that takes place. Everyone feels like they have a voice in the room in a safe environment to share their perspectives and learn from others.
You’ll find a purposeful mix of recognized industry thought leaders and experienced peers shedding new light on consumer trends, ecommerce, innovative technologies and many more ways retailers are meeting customers’ needs now and in the future. This year we have extended the time of our Think Tank Sessions due to the popularity of these important conversations.
Tuesday Jul 15
1:45pm - 3:00pm
Our Expert-Led Think Tanks resonate with attendees because of the open and honest dialogue that takes place. Everyone feels like they have a voice in the room in a safe environment to share their perspectives and learn from others.
You’ll find a purposeful mix of recognized industry thought leaders and experienced peers shedding new light on consumer trends, ecommerce, innovative technologies and many more ways retailers are meeting customers’ needs now and in the future. This year we have extended the time of our Think Tank Sessions due to the popularity of these important conversations.
Wednesday Jul 16
9:30am - 10:45am
Our Expert-Led Think Tanks resonate with attendees because of the open and honest dialogue that takes place. Everyone feels like they have a voice in the room in a safe environment to share their perspectives and learn from others.
You’ll find a purposeful mix of recognized industry thought leaders and experienced peers shedding new light on consumer trends, ecommerce, innovative technologies and many more ways retailers are meeting customers’ needs now and in the future. This year we have extended the time of our Think Tank Sessions due to the popularity of these important conversations.
