Jacob King

SVP, Global Analytics, Data and Marketing

American Express

As Senior Vice President of Global Analytics, Data and Marketing at American Express, Jacob focuses on driving the membership experience of merchant and acquiring partner customers leveraging data, insights, and digital marketing capabilities. He also oversees the Amex Offers program. He joined American Express in 2015 leading various marketing, analytics and data teams within the Global Merchant and Network Services business. Jacob holds a Bachelor of Science in Chemical Engineering from Ohio University in Athens, Ohio.

Speaking in:

Tuesday

July 16

9:15 am–9:45 am

American Express Theatre

Consumer trends 2025 and beyond: Consumer insights inform valuable strategies for retailers

Know your consumers and stay ahead of lifestyle and purchasing shifts with unrivaled insight into the way they’ll think, feel and behave for years to come. Join American Express’s SVP, Global Analytics, Data & Marketing, Jacob King and Levi Strauss & Co. VP, U.S. Ecommerce, Priya Buening, to hear how consumer behaviors, interests and tastes will shape how they live, work, play and spend.… Read more