Reaching consumers in a fragmented ecosystem: A conversation with Sur La Table VP & GM of Ecommerce, Rachel Frederick

One of the keys to great customer service is a seamless order-to-delivery experience. Find out how Sur La Table is successfully unlocking in-store inventory and reaching customers outside of its ecosystem while navigating the trade-offs between speed, cost, and customer care. Hear how the upscale cooking wares retailer is improving its fulfillment efficiency, improving profitability, and ensuring high customer satisfaction across its omnichannel operations