Wednesday
July 17
10:00 am–11:00 am
Palos Verdes Terrace
Expert-Led Think Tanks
Join our handpicked group of subject matter experts to discuss future-forward ideas. With four separate opportunities to engage, NRF’s Expert-Led Think Tanks allow attendees to dive deep into a single topic or explore three different topics for a broader perspective. Join your peers and be inspired during these insightful share-and-learn “group thinks” held on Terranea’s gorgeous lawn. Topics include:
- Customer engagement and marketing using AI/ML (Brenda Higuchi)
- Content creation + product creation using AI/ML (Martin Gilliard)
- Code + app dev; democratizing low-code/no code using AI/ML (Shawn Aker)
- Consumer trends 2025 and beyond (Kate Ancketill)
- Customer data platforms and CRM capabilities (Marina Klusas)
- Applications for retail media networks (Amit Kumar)
- Social commerce as digital storefront (Jason "Retailgeek" Goldberg)
- Marketplace platforms: Strategies and opportunities (Greg Merrill)
- Robotics and automation technology (Philippe Bottine)
- Unified commerce/seamless commerce optimization: Enabling unified commerce experiences and data (Carlo Bruno, Alex Rhodes)
- Predictive analytics in pricing strategy (Kevin Ertell)
- Navigating new AR/VR capabilities (Poonam Goyal)
- Holiday marketing: Campaigns and new strategies (Mark Mathews)
- Brand storytelling: How to craft compelling brand narratives (Rachel Bonsignore)
Shawn Aker
Principal Technologist
Boomi
Kate Ancketill
CEO and Founder
GDR Creative Intelligence
Christian Beckner
Vice President, Retail Technology & Cybersecurity
National Retail Federation
Rachel Bonsignore
Vice President, GfK Consumer Life
GfK
Adrien Boudier
VP of Sales, Americas
VusionGroup
Carlo Bruno
VP of Product
Adyen
Kevin Ertell
CEO
Mistere Advisory
Martin Gilliard
CEO
Arteli Inc.
Jason "Retailgeek" Goldberg
Chief Commerce Strategy Officer
Publicis Groupe
Poonam Goyal
Sr Ecommerce & Retail Analyst
Bloomberg Intelligence
Brenda Higuchi
Senior Vice President, Analytics and Optimization
Exchange Solutions
Marina Klusas
SVP, Alliances & Partnerships
Zeta Global
Amit Kumar
CEO and Founder
Dragonfruit AI
Mark Mathews
Executive Director, Research
National Retail Federation
Greg Merrill
Global Head of Digital Transformation
Nike Inc
Alex Rhodes
SVP of Unified Commerce
Adyen