This conference session will explore the challenges and opportunities of creating an effective omnichannel strategy for retailers. The session will focus on the infrastructure and resources needed to deliver a seamless customer experience across online, mobile, and in-store channels. Topics will include inventory management, technology integration, and staffing considerations. Speakers will share insights and best practices for building an effective omnichannel infrastructure, as well as experiences with the latest tools and technologies for managing and optimizing omnichannel operations. Attendees will leave with a deeper understanding of the key factors involved in creating a successful omnichannel strategy, as well as practical strategies for building and managing the necessary infrastructure and resources.