9:30am - 10:00am
Retail’s biggest transformation barriers aren’t technical – they’re organizational. In Monster Transformation, authors Rafeh Masood, Ari Lightman, and Gary Hirsch identify the hidden “monsters” – misaligned incentives, cultural resistance, legacy processes, and leadership blind spots – that quietly derail digital and AI initiatives. For senior retail leaders, these monsters are the real reason promising AI pilots fail to scale, transformation stalls, and ROI remains elusive. This session introduces a practical framework to identify, confront, and dismantle these blockers, enabling organizations to move beyond experimentation to sustained, profitable change. Attendees will gain tools to align teams, redesign decision-making, and build transformation-ready organizations, turning AI and digital investments into measurable business advantage rather than isolated innovation.
12:00pm - 12:30pm
Session details are coming soon!
11:30am - 12:00pm
American Express Theatre, Broadmoor West
Based on her upcoming book Chief Impact Officer, Julie Averill, former CIO of lululemon, shares why most AI transformations fail. For NRF Nexus leaders navigating enterprise-wide AI adoption, this session cuts through the hype to reveal what actually drives impact: psychological safety, authentic leadership and influence without authority. Drawing on lessons from her leadership roles at lululemon, Nordstrom and REI, Julie offers a practical blueprint for building global tech teams, leading through disruption, and making culture your competitive infrastructure. The takeaway: sustainable AI transformation requires human intelligence first – and courageous, vulnerable leadership to make it stick.