Monks is the global, digital-first, data-driven, unitary operating brand of S4 Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global Marketing and Technology Services to redefine how brands interact with the world. Through Monks.Flow, its flagship AI ecosystem for marketing orchestration, Monks transforms marketing into a growth engine, collapsing timelines and connecting brands to culture in real time. By deploying bespoke intelligent agents across disciplines and delivering culturally relevant, high-impact creative and digital solutions, Monks solves key critical business challenges across the entire brand enterprise to help brands sustain long-term impact.
Thursday Jul 23
1:30pm - 2:30pm
Oracle Stage, Broadmoor West
Examine how retail leadership teams must rethink structures, decision rights, incentives and cross-functional collaboration to operate effectively in an AI-first, agent-enabled enterprise — and why traditional operating models often slow adoption before technology does.
Friday Jul 24
8:15am - 8:45am
American Express Theatre, Broadmoor West
Efficiency in content creation has dominated the AI conversation, but the real stakes lie in the total rewiring of an organization’s operating model. Few know this better than Wesley ter Haar, Chief AI & Revenue Officer at Monks, who steered Monks through a radical reinvention that treated AI not as a looming threat, but as a mandate for aggressive self-disruption. In this session, Wesley shows how this radical shift manifests in the post-agency era, moving from agencies to agents and collapsing the content supply chain from months to days. Success hinges on the internal readiness to scrap the old org chart and rewire for an agent-first reality. Stop chasing incremental gains and start engineering a business that survives by disrupting itself from the inside out.
