Prama Bhatt

Chief Digital Officer

ULTA Beauty

Prama was named Chief Digital Officer in December 2019, after having served as Senior Vice President, Digital and eCommerce since 2017. She joined ULTA Beauty in July 2014 as Vice President, Digital and eCommerce. Prior to ULTA Beauty, Prama led retail eCommerce teams at Toys R Us and Kenneth Cole. In addition to her retail industry experience, Prama was a management consultant with Booz Allen and held various roles in product strategy, design and development at Ford Motor Company. Prama currently serves on the board of directors for the Shoptalk Advisory Board.

Join Prama for her session below, and grab a seat at her table to discuss optimizing your first-party data strategy during our Expert-Led Think Tanks.

Speaking in:

Tuesday

July 11

12:45 pm–1:15 pm

American Express Theatre, Palos Verdes Ballroom

Revolutionizing retail with data analytics - Insights from ULTA Beauty, LePrix and Domino’s

From understanding customer behavior and preferences to optimizing inventory management and supply chain logistics, data analytics is a game-changer for retailers looking to stay competitive in an increasingly crowded market. Join this panel discussion with ULTA Beauty CDO, Prama Bhatt, LePrix Co-founder and CMO, Emily Erkel, and Domino’s CDO, Christopher “CTM” Thomas Moore, who will share case… Read more

Tuesday

July 11

11:00 am–12:00 pm

Palos Verdes Terrace

Expert-Led Think Tanks

Join our handpicked group of subject matter experts to discuss future-forward ideas. With three separate opportunities to engage, NRF’s Expert-Led Think Tanks allow attendees to dive deep into a single topic or explore three different topics for a broader perspective. Join your peers and be inspired during these insightful share-and-learn “group thinks” held on Terranea’s gorgeous lawn. Topics… Read more