Tuesday
July 16
1:45 pm–2:45 pm
Palos Verdes Terrace
Expert-Led Think Tanks
Join our handpicked group of subject matter experts to discuss future-forward ideas. With four separate opportunities to engage, NRF’s Expert-Led Think Tanks allow attendees to dive deep into a single topic or explore three different topics for a broader perspective. Join your peers and be inspired during these insightful share-and-learn “group thinks” held on Terranea’s gorgeous lawn. Topics include:
- Customer engagement and marketing using AI/ML (Amit Kumar)
- Content creation + product creation using AI/ML
- Code + app dev; democratizing low-code/no code using AI/ML (Andrew Laudato)
- Consumer trends 2025 and beyond (Kate Ancketill)
- Customer data platforms and CRM capabilities (Martin Gilliard)
- Applications for retail media networks
- Social commerce as digital storefront
- Marketplace platforms: Strategies and opportunities
- Mobile and ecommerce technologies
- Optimizing your zero/first-party data strategy (Michael Klein)
- Privacy impacts: Retail tech and marketing (Christian Beckner)
- Robotics and automation technology
- Unified commerce/seamless commerce optimization: Enabling unified commerce experiences and data
- Composable tech stack field guide (Chris Bach)
- Predictive analytics in pricing strategy
- Customer journey mapping: Measuring performance of key segments
- Understanding the rapidly evolving AI regulatory landscape (Christian Beckner)
- Navigating new AR/VR capabilities
- Holiday marketing: Campaigns and new strategies
- Brand storytelling: How to craft compelling brand narratives
- Brand storytelling: Protecting brand reputation in age of deep fakes
- Hybrid and remote team management for tech
Kate Ancketill
CEO and Founder
GDR Creative Intelligence
Chris Bach
co-founder, Chief Strategy Officer
Netlify
Christian Beckner
Vice President, Retail Technology & Cybersecurity
National Retail Federation
Martin Gilliard
CEO
Arteli Inc.
Michael Klein
Principal
Klein4Retail Consulting
Amit Kumar
CEO
Dragonfruit AI
Andrew Laudato
COO
The Vitamin Shoppe