Expert-Led Think Tanks

Tuesday
July 16
1:45 pm2:45 pm
Palos Verdes Terrace

Expert-Led Think Tanks

Join our handpicked group of subject matter experts to discuss future-forward ideas. With four separate opportunities to engage, NRF’s Expert-Led Think Tanks allow attendees to dive deep into a single topic or explore three different topics for a broader perspective. Join your peers and be inspired during these insightful share-and-learn “group thinks” held on Terranea’s gorgeous lawn. Topics include:

  • Customer engagement and marketing using AI/ML (Amit Kumar)
  • Content creation + product creation using AI/ML
  • Code + app dev; democratizing low-code/no code using AI/ML (Andrew Laudato)
  • Consumer trends 2025 and beyond (Kate Ancketill)
  • Customer data platforms and CRM capabilities (Martin Gilliard)
  • Applications for retail media networks
  • Social commerce as digital storefront
  • Marketplace platforms: Strategies and opportunities
  • Mobile and ecommerce technologies        
  • Optimizing your zero/first-party data strategy (Michael Klein)
  • Privacy impacts: Retail tech and marketing (Christian Beckner)
  • Robotics and automation technology
  • Unified commerce/seamless commerce optimization: Enabling unified commerce experiences and data
  • Composable tech stack field guide (Chris Bach)
  • Predictive analytics in pricing strategy
  • Customer journey mapping: Measuring performance of key segments
  • Understanding the rapidly evolving AI regulatory landscape (Christian Beckner)
  • Navigating new AR/VR capabilities
  • Holiday marketing: Campaigns and new strategies
  • Brand storytelling: How to craft compelling brand narratives
  • Brand storytelling: Protecting brand reputation in age of deep fakes
  • Hybrid and remote team management for tech
Chris Bach

Chris Bach

co-founder, Chief Strategy Officer
Netlify
Christian Beckner

Christian Beckner

Vice President, Retail Technology & Cybersecurity
National Retail Federation