In today's rapidly evolving retail landscape, clear organizational design is critical to achieving strategic goals and operational efficiency. Join Dr. Janet Sherlock, former Chief Digital and Technology Officer at Ralph Lauren, as she moderates a panel of retail leaders from technology, digital/e-commerce, and marketing sectors. Drawing from her extensive research and experience, Dr. Sherlock emphasizes that structure should follow work, not individuals, to avoid organizational drift and inefficiencies. Panelists will discuss practical approaches to defining specialized functions, establishing optimal structures, and creating roles that align with strategic objectives. Attendees will gain insights into avoiding common pitfalls such as overlapping roles and unclear accountabilities, and learn how to implement a work-first approach to organizational design for enhanced productivity and profitability.