At Softtek, we help retail businesses enhance efficiency and profitability through innovative digital solutions. With over 40 years of experience as a global software engineering partner, we work closely with clients to build, implement, and manage technology that drives tangible results. We focus on transforming business processes to make them faster, more efficient, and cost-effective, using AI and automation to align operations with strategic goals through Data-driven. We’re not about “reinventing” and "reimagining” the business; we drive results.
Thursday Jul 23
12:30pm - 1:30pm
Oracle Stage, Broadmoor West
Explore the emerging skill sets needed to support scalable and responsible AI deployment, including AI engineering, model oversight, digital fraud, and data product management while keeping pace with the organization's technology needs.
Friday Jul 24
8:30am - 9:00am
Retailers are under pressure to deliver personalized, frictionless experiences at increasingly rapid speeds. This session explores how combining AI with nearshore delivery models can help retailers accelerate transformation and scale innovation across the enterprise. Learn how AI can enhance customer service, enable faster decision-making, and power more seamless omnichannel experiences – from digital engagement to store operations. Through practical examples and real-world lessons, this session will outline how retailers can move beyond experimentation with AI to operational impact – while building the delivery model required to sustain innovation, improve customer outcomes, and drive measurable business results.
